Media planning

Inbound Marketing is the quintessential technique to bring quality traffic through content. The content that is generated on our website must be creative and with excellent information to capture the attention of users, so that by sharing it on social networks we can achieve viralization and spread to the media, where we will really achieve the objective we seek , greater visibility and qualified traffic to our website.

One of the main objectives when carrying out a media planning strategy are, on the one hand, to increase the presence of our brand on the web, both at the level of Branding and increasing visits, while improving SEO through inclusion of links in these contents that are published in digital media. The media generally have a lot of authority for Google because they are sources of up-to-date and truthful information, which usually have thousands of visits and links from users in social networks, forums, blogs and websites of all kinds. Up-to-date information is the most important thing for Google and we must be part of it.